PBOT offers prizes to downtown commuters who leave the car at home

The Ride Every Wednesday campaign rewards downtown Portland commuters who take public transit, ride a bike, walk, or roll in March and April.

A sandwich board sign with information about Ride Every Wednesday is propped up on 6th Avenue in downtown Portland.

TriMet predicts that the average commuter on one of four bus lines going across the Steel Bridge will save about 25 hours per year, thanks to the newly-completed Rose Lane projects.

Photo by PBOT

Heads up, downtown commuters: PBOT wants to reward you for taking public transportation, riding your bike, walking, or rolling.

The bureau’s new Ride Every Wednesday campaign offers prizes and $50 Kuto credits for shopping at small businesses to people who ditch driving on Wednesdays in March and April. Sweetening the deal are the 26 Rose Lane projects now completed across Portland — making bus lines and Streetcar routes faster than ever.

Here’s how to punch your ticket to rewards:

  • Text WEDNESDAY to 888-520-0526 to sign up.
  • Stop by one of PBOT’s pop-ups for fresh coffee and Kuto credits every Wednesday, 7:30-10 a.m.
  • Save time at the pop-up booth by downloading the Kuto app ahead of time. Credits to shop at local businesses help vendors save on credit card processing fees.

Can’t stop by a pop-up? No problem — PBOT will ask each week via text if you participated in the campaign. If you did, you’ll be entered to win a gift card to use at downtown shops.

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